Chrysler Pacifica Honored as the Most Awarded Minivan Seven Years in a Row
Photo credit: Chrysler
The Chrysler brand is celebrating the Chrysler Pacifica’s seven-year streak as the most awarded minivan with the launch of a new multimedia advertising campaign called “Thanking Our Parents.” The campaign personally thanks and dedicates the accolades to the many different kinds of parents who have consistently inspired the brand to deliver cutting-edge high-tech features, award-winning interior design, the most standard safety features, and the most advanced all-wheel-drive system in its class. The new campaign includes three 30-seconds videos that will be broadcasted on social media channels and online video.
“With more than 175 honors and industry accolades, the Chrysler Pacifica is America’s most awarded minivan for seven years running, and we owe this achievement to the many parents out there who have been the inspiration for us as a brand to create and deliver innovative designs, features and technology that provide our customers with the ultimate family vehicle,” said Chris Feuell, Chrysler brand CEO – Stellantis. “This campaign is our ‘thank you’ to the parents and drivers and to let them know that without them, we wouldn’t be the awarded minivan we are today.”
The new campaign includes different videos like the first video is “Empty Nesters” which highlights parents sending their last child off to college. The commercial credits the “Empty Nesters” with inspiring the creation of the Pacifica Plug-in Hybrid, which gives parents the flexibility to go on any adventure they want or none at all, along with 520 miles of combined gas and electric driving range and built-in rear seat entertainment.
The second video is “Boy Mom” which demonstrates the mayhem that results from raising several boys under the age of ten and admitting that, despite a parent’s busy schedule, ensuring the safety of their family comes first. The commercial acknowledges the “Boy Mom” as the source of inspiration for the Chrysler Pacifica, which has the highest standard safety features in the business.
The final video is “Dog Mom” made for pet owners, particularly those who have large, fluffy dogs. In the advertisement, it is said that the Chrysler Pacifica’s design was influenced by “pet parents.” The vehicle’s integrated Stow ‘n Vac vacuum and Stow ‘n Go seating and storage help keep toys organized and mess-free.
The first hybrid minivan, the Chryslerr Pacifica Plug-In Hybrid, has a 520-mile total range, 32 miles of all-electric range, and an MPGe of 82. Using the integrated regenerative braking technology, the Pacifica Plug-In Hybrid can also assist in charging the battery during braking or halting. A cluster messaging icon alerts drivers to the increased system regeneration in the Max Regeneration mode, which permits even more regenerative braking force to maximize economy. As the brand moves toward an entirely electrified future, the Chrysler Pacifica Plug-In Hybrid continues to symbolize the evolution of the brand’s offering. This is all part of Stellantis Dare Forward 2030, a strategic plan to lead the way the world moves by providing creative, safe, affordable, and clean mobility solutions.
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